Lunex

Lunex

The Process

We listened to recordings of support calls to learn which questions came up most, then built the site’s structure around answering them. A product chooser was prototyped and tested with first-time buyers.

  • Support call review
  • Content strategy
  • Product chooser prototype
  • Responsive website design
  • Launch and analytics setup

The Challenge

Visitors were unsure which kit they needed and often contacted support before buying. The old site used technical terms most buyers did not know.

The Solution

A plain-language product site with a three-question kit chooser and clear comparisons. Pre-sale questions to support dropped, and visitors reach checkout with the right kit.

  • A three-question product chooser
  • Plain-language product pages
  • Side-by-side kit comparisons

What our clients say

“ From the first meeting to the final launch, the team led with vision, clarity, and care. The results exceeded expectations.”
Sarah Mitchell
CEO & Founder
“ From the first idea to the final result, they brought fresh thinking, clear direction, and a passion for quality work.”
Emily Parker
Co-Founder
“ From early sketches to final designs, they delivered precision, creativity, and thoughtful details that made a difference.”
Daniel Foster
Head of Design
“ From the initial vision to the final outcome, they shaped every detail with creativity, purpose, and a clear direction.”
Olivia Bennett
Creative Director
“ From the first strategy to the final campaign, they brought insight, creativity, and focus that delivered real results.”
Sophia Williams
Marketing Manager
“ From planning to final delivery, they kept every detail organized, every process smooth, and the entire team aligned.”
James Carter
Operations Director
“ From the first brainstorm to the final identity, they brought fresh ideas, thoughtful strategy, and a distinct voice.”
Emma Collins
Brand Strategist
“ From the project kickoff to the final handoff, they ensured clear communication, smooth execution, and reliable results.”
Michael Turner
Project Manager